How a Pro CRO Uses Crazy Egg Heatmaps to Drive 15.7% More Sales
Think about the last time you had an intense disagreement with a close friend or partner. Can you think of one? Remember the most intense part of the fight. At some point this person might have said,...
View ArticleHow Crazy Egg Heatmaps Stopped Our Leaking Profits
In ecommerce, conversion optimization is king. Getting people to the shop is expensive and time consuming, so making sure they can find what they want in a confusion-free environment makes all the...
View ArticleHow Pronto Used Heatmaps To Increase Leads By 24%
We recently received an email from Cory at Pronto concerning some recent success they’ve had using Crazy Egg heatmaps on their website. As always, we love to hear about how Crazy Egg is improving...
View ArticleYour Step-by-Step Guide to A/B Testing with Google Analytics
A/B testing can be as simple as reciting the alphabet… You design two versions of a web page (A & B), divide the traffic between the two, and choose the one that gives you the maximum conversions....
View Article4 Big Takeaways From A Launch That Did 6x Expected Revenues
A few weeks ago I created and ran a small internal launch for a side-business I’m involved in. When the launch was over we tallied up the results and realized we’d done 6x what we’d originally...
View ArticleMoving Into the B2B Fast Lane: Boosting Lead Gen with Live Chat
You just increased lead generation by nearly 40%. What do you do next? If you’re Hygiena’s marketing team, you get to work increasing it by another 40%. From 2013 to 2014, Hygiena saw an increase of...
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